A GUIDE TO LEVERAGE SOCIAL MEDIA FOR YOUR BUSINESS.

Growing a business on social media is not easy. It takes a lot of work and effort to build a thriving online presence.

You don't just want to have a business that is not visible to others, instead, you need the right methods to build your ideal audience who will actively stay glued to your page, engage with your content and share with their networks.

Looking to grow your business on social media? Leverage these simple ways to get attention from the right people.

1. KNOW YOUR AUDIENCE: When you are clear about your target demographic, you will focus on connecting with them and it will help you craft content that resonates with them and align with your goal.

2. FOCUS ON QUALITY POSTS: Always put yourself in their(audience)shoes before publishing a post, how will feel about reading your piece? Your assessment will help you.

It is not just about bombarding your audience with posts, it's about the quality of the posts. Be sure the post is relevant and it resonates with them.

3. DEVELOP A STRATEGY: You need to develop a strategy for your plan to achieve your goals.

To do this, here are some questions to think about:

- What kind of content will you share?

- What time do you want to post?

- What will be your posting frequency?

- Will your content be curated content or creating content?

- Will you run ads or Use Influencers?

4. ENGAGE WITH OTHERS: There are no shortcuts when it comes to growing a business on social media. If you're trying to game your audience or prospects, you already lost.

Understand that you have to give before you get. Develop relationships and boost your visibility by genuinely liking, commenting, and sharing others' posts. If you don't create interaction time with people, you can't expect them to do the same.

5. NETWORK AND COLLABORATE: Prepare to seize opportunities in your business. Conquer the fear of business insecurity that holds you back from building relationships with people. Strengthening your connections/relationships with like-minded entrepreneurs/or small business advisors is one way to grow in business.

Embrace this and think of innovative ways you can network with people. Remember, they can sometimes hold the key to your business growth. Always seek out opportunities to build a better business that can make your business tick.

6. DON'T MAKE IT ALL ABOUT SALES: Don't make your page all about selling your products or services. Spend time delivering VALUE. People are looking for a place to learn, re-learn, and un-learn. Whether, it is inspirational value, motivational value, educational value, or entertainment value. Otherwise, you might turn them off.

7. OPTIMISE YOUR BIO: Create a perfect bio with relevant information about your brand, but try to keep it as simple. Include clickable links that will direct your audience/prospect to your product or service page https://selar.co/m/LibraPoshServices. And make sure that the purchase process is easy for people to buy. And also ensure that your site has a healthy response design.

Conclusion: Growing a business is tough. However, there is a need for you to learn more innovative strategies and create positive change for your business.

🌈What Other Business Guide Can One Leverage On To Grow On Social Media? I Will Like To Read Your Comment.

©Douye Mercy Pughikumo

Social media manager | Small business coach

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