SOCIAL MEDIA MAVEN

As a brand owner, it's essential to maintain a strong presence on social media platforms to reach out to your target audience. However, it's equally important to avoid making some visibility mistakes that may harm your brand's reputation.  Here are some common visibility mistakes you should avoid as a brand owner on social media platforms: 🟪IGNORING COMMENTS AND MESSAGES: Ignoring comments and messages harms your online presence, giving the impression that you don't care about your audience or their opinions, especially, if it becomes too much. Responding can improve engagement and followers, establish a connection, and create a sense of community. It also addresses concerns and builds trust, establishing your brand as a thought leader. 👉 PRO TIP: Social media is a platform for two-way communication,  ignoring comments and messages on social media is not an effective strategy for building a strong online presence. You could miss out on opportunities to bu...

Growing a business on social media is not easy. It takes a lot of work and effort to build a thriving online presence. You don't just want to have a business that is not visible to others, instead, you need the right methods to build your ideal audience who will actively stay glued to your page, engage with your content and share with their networks. Looking to grow your business on social media? Leverage these simple ways to get attention from the right people. 1. KNOW YOUR AUDIENCE : When you are clear about your target demographic, you will focus on connecting with them and it will help you craft content that resonates with them and align with your goal. 2. FOCUS ON QUALITY POSTS : Always put yourself in their(audience)shoes before publishing a post, how will feel about reading your piece? Your assessment will help you. It is not just about bombarding your audience with posts, it's about the quality of the posts. Be sure the post is relevant and it resona...